The Shifting Landscape of Consumer Behavior
What to think about in times of rapid change. To…
Agency
Read MoreThe Shifting Landscape of Consumer Behavior
Auswirkungen von COVID-19 auf das Konsumentenverhalten
Das Corona-Virus hat Einfluss auf alle Branchen und Bereiche –…
Ramadan: Top 5 things advertisers need to keep in mind for their campaigns
Read MoreRamadan: Top 5 things advertisers need to keep in mind for their campaigns
PureDriven
Learn how PureDriven leaned into location-based marketing to strategically drive in-store visits.
How Financial Services Brands Can Leverage GroundTruth’s Ads Manager Platform
When you look at bank branch trends, you might think…
7 Creative Best Practices for Better Mobile Ads
It’s undeniable: Your brand stands to gain a tremendous amount…
How to Use Location Targeting in Your Real Estate Marketing Plan
Location, location, location – that old saying about real estate…
5 Best Fitness Marketing Practices To Advertise Your Fitness Studio
As consumers continue to invest in their health and fitness,…
Store Visits vs Ad Engagements: Which is Best for Sales Lift?
One of the biggest challenges facing digital marketers today is…
Using Location for Event Targeting
Social influencers, mobile apps, and emerging technology like virtual and…
5 Reasons Why Mobile Advertising is Important
There’s no doubt about it: mobile is critical to marketing…
Why Data Quality and Accuracy at Scale Drive Better Marketing Results
Data powers businesses of all kinds, and GroundTruth is no…