Resources
Explore our case studies, guides, and blogs to help inspire your next campaign.
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A World Without Cookies Means In-Store Visits Are Critical for Growth
Everything You Need to Know About ROAS Right Now
Dave’s Hot Chicken Drives a 2X ROAS and 7.8% Sales Lift
Ulta Beauty - How location data enhanced Ulta Beauty’s new store opening media strategy
Marketing Strategies That Increase Sales Lift and Foot Traffic
Are You Really Measuring the Performance of Your CTV Campaigns?
The Lean: Auto Insights Brief
In this issue of the Auto Lean Vol. 2, we explore how consumer trends and the current economy is impacting car-related purchases. Learn what day of the week generates the most growth in visitation and which brands are driving the most people to their locations.
Top 10 Reasons Agencies Are Using Location Marketing Partners
Read the top ten reasons why partnering with a location marketing company like GroundTruth can improve your agency’s ROI.
Best Practices: Blockbuster Marketing Strategies for Entertainment and Retail
In this webinar, we highlighted key strategies to not only identify your key audiences for both entertainment and retail verticals, but also provide recommended tactics to reach them in the right moments to drive conversions.
Complete Guide to Display Advertising
Learn about the different types of display ads, how to measure display ad performance and best practices in our Complete Guide to Display Advertising.
GroundTruth’s Connected TV Calculator: Maximize Your Ad Budget
Try GroundTruth’s Connected TV (CTV) Calculator to understand if you’re fully maximizing your ad budget.